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ORIGAMI Online Store

Aroma transforms coffee.

The coffee experience begins with its aroma.

At ORIGAMI, we believe that aroma is not merely a part of the taste, but a crucial element that defines the overall impression of a cup.

 

The moment you bring the cup to your face, the rising fragrance shapes the entire experience of the coffee you are about to drink.

 

Designing that "first experience" is one of the pillars of our craftsmanship.

Of course, aroma is not the only thing ORIGAMI values.

 

Taste, mouthfeel, ritual, and the time spent.

We aim to deliver a multifaceted experience through all elements surrounding coffee.

 

Among these, "aroma"

is a very important element as the beginning of a cup.

From the moment you perceive the fragrance,

your enjoyment of coffee will transform.

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In the world of specialty coffee,

attention tends to be focused on brewing recipes and roasting differences.

 

However, since its inception, ORIGAMI has believed

that the taste also changes depending on the vessel from which it is drunk.

 

We believe that coffee cups also have a role, just as wine glasses change shape depending on the grape variety.

 

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A primary cup shape focused on AROMA

■ AROMA

Directly diffuses the aroma.

The wide opening allows the aroma to waft up softly.

 

<Characteristics of flavor perception>

・Fruity

・Elegant

・Light impression

 

<Suitable coffees>

Light roast / Fruity

■ BARREL

Enjoy richness and body. Its rounded structure guides the liquid to the center of your tongue, emphasizing the body.

 

<Flavor Perception Characteristics>

・Thick richness

・Muted sweetness

・Mellow impression

 

<Recommended for>

Dark roast / Espresso-based coffee

■ PINOT

Harmonizing aroma and flavor.

A shape inspired by the Pinot Noir glass. It envelops the aroma and rounds out the flavor.

 

<Characteristics of Taste Perception>

・Highlights sweetness

・Adds richness

・Long finish

 

<Recommended Coffee Types>

Medium to dark roast / Coffee with milk

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3 Steps to Help You Choose

STEP 1|First, choose the shape based on "What kind of coffee do you like?"

At ORIGAMI, we design the shape to influence the taste perception.

 

You like splendor / light roasts

→AROMA|A type that "opens up" the aroma

 

You want to feel the sweetness and aftertaste deeply / You prefer balance

→PINOT|A type that "harmonizes" aroma and taste

 

You like dark roasts / You prefer richness / You want to pair it with milk

→BARREL|A type that "enhances" richness and body

 

STEP 2|Next, choose the item type based on "how you'll use it"

Once you've decided on the shape, the next step is to understand the purpose of each item, which will make it easier to choose.

 

Enjoying alone at home

CUP | For those who want to experience the taste difference the most

Recommended for: Comparative tasting, cupping, enjoying the unique characteristics of beans

Best for: Those who "savor" specialty coffee

 

At the shop

MUG | For those who want to use it every day

Recommended for: Morning coffee, working from home, when you want a larger volume

Best for: Those who want a daily companion

 

With everyone

Enjoy the brewing process / Brewing for guests or family

→SERVER | Connecting the "aroma experience" from extraction to serving

Recommended for: Enjoying the entire brewing time, including dripping, brewing 1-2 cups

Best for: Those who enjoy the brewing process / Brewing for guests or family

 

SAUCER / ACCESSORY | Completing the "series experience"

Recommended for: Set uniformity, gifts, table coordination

STEP 3 | Finally, determine the size with "your usual serving size"

Want a good drink (250ml) / For working

→ Aroma Mug / Sensory Flavor Cup is recommended

 

 

Want to slowly enjoy one cup while savoring temperature changes

→ Add a SERVER to the set and enjoy with an Aroma Flavor Cup

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Click here for products focused on ORIGAMI AROMA

ORIGAMI BLACK FRIDAY

Coupon code 【ORIGAMI_BFCM24】

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